What We Do

WHAT WE DO


Our Story

Today some 50 million Elderly Americans are being cared for at home by family members, who often need help, but cannot find reliable resources. Many others, particularly seniors, would prefer to stay at home as they become less able to care for themselves, but lack family close by or able to help them on a daily basis (7 million seniors live more than 100 miles from family). These numbers are expected to increase rapidly over the next twenty years or so as the Baby Boom generation ages. 10,000 people a day are turning 65! 

To meet this burgeoning need, a home care industry – medical and non-medical – is rapidly developing.

For many of the people who do not require skilled nursing care or want their family members caring for them, the best option is a non-medical home care service. These services provide companionship and/or help with daily activities such as bathing, driving, nutritious meal preparation, medication reminders, dressing and grooming assistance — from a few hours per day to 24/7.

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For many seeking their place in the industry, the choice is the model offered by At Home Eldercare, a franchise organization founded by Gavin Densmore.  Densmore’s staff has over 45 years experience in the non-medical home care business; and through a previous company, Home Care Seminar, has trained 100’s of agencies over the past 10 years.

As the founder of Helping Hands of America, based in Raleigh, North Carolina, and Raleigh’s oldest home care agency, Densmore recognized the local nature of the business and had a deep understanding of its complexities and what it takes to be successful in the in-home senior care market.

“Our Franchisees come from widely varying backgrounds, many with no prior experience in the healthcare industry, but all share a desire to help aging seniors, a key quality for doing well in this business,” said Densmore. “We’re invested in our Franchisees’ success and are fortunate to work each day with this highly motivated group. In addition, it’s gratifying to know we’re meeting an important need in our society to help our seniors remain independent.” Densmore sees this need for well-run, local home care businesses growing into the foreseeable future, all across the nation, and around the world.

Franchisees have come from the corporate world, real estate, medical, mortgage and many other earlier careers — all seeking to operate a business that is emotionally as well as financially satisfying. A number have entered the business after being unable to find quality services in their local markets when their own families had need of home care services.

All Franchisees take part in At Home Eldercare’s comprehensive initial training program to learn the basics of the business and to begin forging relationships with At Home Eldercare professional staff and other Franchisees. Most are up and running within a month or so of the training.

At Home Eldercare conducts training for new Franchisees throughout the year.  Gavin Densmore is a noted industry speaker and has served on the board of the Alzheimer’s Association, as well as having been interviewed by the Raleigh News & Observer and the Zebulon Record.

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Charlene Keith, VP of HR, Training & DevelopmentCharlene Keith joined At Home Elder Care as the VP of HR, Training and Development in October 2019, and brings with her more than 15 years of experience. Charlene has an extensive background i…
Charlene Keith, VP of HR, Training & DevelopmentCharlene Keith joined At Home Elder Care as the VP of HR, Training and Development in October 2019, and brings with her more than 15 years of experience. Charlene has an extensive background in senior care and previously served as the Director of Human Resources for The Forest at Duke, a Continuing Care Retirement Community and Kisco Senior Living, offering Independent Living, Assisted Living, Home Health and in some locations, Memory Care and Continuing Care. Charlene holds an MBA in Human Resources Management, a Professional in Human Resources (PHR) certification and a          Facilitator certification with a focus in Leadership & Development. Charlene is an active member of the Society for Human Resources Management (SHRM) and Triangle Society for Human Resources Management (TSHRM).
Gavin Densmore, PresidentGavin Densmore brings more than 20 years’ experience to At Home Eldercare. He founded his first home care agency in May of 2000, and has taught a mandatory licensure class for the NC DHSR for the past 13 years. In addition, Mr. Densmore has personally assisted in the development and growth of over 89 home care agencies across the country and around the world. Mr. Densmore is a noted industry speaker and has served on the board of the Alzheimer’s Association, as well as having been interviewed by the Raleigh News & Observer and the Zebulon Record.
Gavin Densmore, PresidentGavin Densmore brings more than 20 years’ experience to At Home Eldercare. He founded his first home care agency in May of 2000, and has taught a mandatory licensure class for the NC DHSR for the past 13 years. In addition, Mr. Densmore has personally assisted in the development and growth of over 89 home care agencies across the country and around the world. Mr. Densmore is a noted industry speaker and has served on the board of the Alzheimer’s Association, as well as having been interviewed by the Raleigh News & Observer and the Zebulon Record.
Connie Wilson, VP of NursingConnie Wilson is our VP of Nursing for At Home Eldercare. She is dedicated to the care and well-being of patients and clients with over 40 years of demonstrating excellence in care in nursing, virtually all focused on Senior Care. In addition to her home care nursing experience, she has also worked in Assisted Living Communities, Skilled Nursing Facilities, and has been an auditor for the State of Michigan.
Connie Wilson, VP of NursingConnie Wilson is our VP of Nursing for At Home Eldercare. She is dedicated to the care and well-being of patients and clients with over 40 years of demonstrating excellence in care in nursing, virtually all focused on Senior Care. In addition to her home care nursing experience, she has also worked in Assisted Living Communities, Skilled Nursing Facilities, and has been an auditor for the State of Michigan.

What do we live for if not to make life less difficult for each other?

– George Eliot, Novelist

OUR SUCCESS MEANS

Great Customer Service

Reliable and Compassionate Caregivers

Customized Plan of Care by an R.N.

Responsive to Concerns

Superior Knowledge about Senior Home Care